Only Fools Step Over Dollars To Pick Up Nickels

One of the smartest lessons I ever learned in business is to not step over dollars while you are picking up nickels. . There are way too many people who  don’t understand this principle and consequently they waste (or lose) tons of money everyday. It also creates an atmosphere of mediocrity, since the time suck of dealing …

Continue reading »

It’s Your Customer Service NOT The Economy Stupid

“Your customer experience is WHY you are going out of business. NOT the economy “ That is the major take away from this great article by Carmine Gallo that I ran across on Forbes.com.  It was written a couple of years ago, but since it is no less true today than it was then, and then it …

Continue reading »

Cyber Insurance: Big Deal for Small Business

   At an estimated $1 billion to $2 billion, 2013 sales of cyber insurance were a fraction of the $1.1 trillion in total U.S. insurance premiums last year…with the number growing exponentially in the foreseeable future. Though 2013 sales of cyber insurance were a whopping $1 billion to $2 billion[/inlinetweet],  that was still only a fraction …

Continue reading »

The Cupcake Is NOT Dead

  And so the great cupcake bubble of the 21st century has burst, taking with it the industry’s most prominent chain. New York-based Crumbs has closed all of its locations a week after NASDAQ suspended trading of the company’s stock. “   NO. The Cupcake Business IS NOT DEAD. This is the simply the outcome …

Continue reading »

Startups Should Never Ignore Security Even If Money Is Tight

                The to-do list for launching a new business is incredibly long and labor intensive. Consequently, security tasks usually fall by the wayside for reasons like lack of funds, resources or know-how. Don’t let this be you. You have problems enough without causing yourself more simply from lack …

Continue reading »

Praise Achievement For Best Results

    There’s a lot of debate over whether effort should be praised over achievement.Weblog Inc. suggests that both are importantand there’s an easy way to incorporate each into your feedback. This is just NOT true and the fact that everyone praises it, is quite worrisome to the business owner in me, in need of …

Continue reading »

Why You Should Skip Those Meetings

Just read a great article by Geoffrey James over at Inc. com with a few really good ideas on how to “fix” the meeting problem. It was a good articke, However… As most of you know, I Loathe meetings. Almost ALL meetings. I consider them the #1 loss of productivity in the business world, other than playing …

Continue reading »

End These 4 Killers of Productivity for a Better Bottom Line

1. Meeting Mania 2. Exhausting email 3. Internet Surfing 4. Tiresome Traveling With #1 being the MOST waste of time EVER. More time is wasted preparing for traveling to (even if it is just walking down the hall) waiting to start nodding off during yakking after traveling from (back down the hall w/potty stops) and …

Continue reading »

How to Find Influencers In Your Small Business Niche

        In addition to building your Google+ network and getting people to circle you, its also a good idea to work on engaging your niche influencers in hopes of them, someday, engaging you back or sharing your content with their audience. How can you engage influencers if you don’t know who your influencers …

Continue reading »

CMO Influence Growing In The Boardroom

  The influence of the CMO in the boardroom is rising. CEOs are increasingly call on them for strategic input, to the extent that the CMO now comes second only to the CFO in the level of influence exerted on the CEO (see figure below).   Very useful, basic common sense information, that is certainly …

Continue reading »

Older posts «

» Newer posts